What is included
A focused and useful campaign scope.
- Campaign concept and message development
- Platform and content format selection
- Social content calendar
- Promotional graphic direction
- Book trailer concept, script and format planning
Create content with a purpose
Social media and book trailer campaigns
A coordinated promotional campaign that turns the book’s strongest ideas into useful social content and compelling short video.
Request a marketing proposal
Who it is for
Authors who want a coherent visual campaign and a realistic content plan for the platforms their readers already use.
How it works
From marketing brief to active campaign.
- 01
Define the campaign idea and audience response
- 02
Select sustainable content formats
- 03
Create the calendar and promotional assets
- 04
Publish, observe engagement and refine
Questions before you begin
Social media and book trailer campaigns FAQs
Which social platforms should I use?
We prioritise platforms that fit the audience and that the author can maintain consistently.
How long should a book trailer be?
Short trailers are often most effective online. The final length depends on the platform and campaign objective.
Does the service include finished video production?
Finished production can be included when stated in the proposal. Strategy only scopes include the concept, script and storyboard.
Can you create content without showing my face?
Yes. Campaigns can use book imagery, typography, voice, atmosphere and other formats that suit the author.
Can the content be reused?
We plan adaptable ideas and formats so strong campaign material can work across more than one channel.
Request a proposal
Tell us about your book and readers.
Share the publication stage, intended audience and current marketing priorities. We will respond with the most useful scope for your goals.
Prefer to speak with us? Call +353 1 575 4749.
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